unisex
Alfred Sung
Pure
Perfumer:James Krivda
Main Accords
floralwhite floralfruitysweetfreshcitrussoft spicywoodylactonic
Head Notes:Tangerine, Marigold, Orchid
Heart Notes:Lily, Peony, Pineapple, Freesia, Gardenia, Osmanthus
Lasting Impressions:Woody Notes, Amber, Cinnamon
Wear experience
What living with this scent feels like
Overall Rating
3.9/5Based on 38 votes
Sillage
Moderate
IntimateModerateStrong
Longevity
6.9 hours
0 hr6 hr12 hr+
Behind the making
About this fragrance
Pure by Alfred Sung Pure by Alfred Sung is a Floral Green fragrance for women. Pure was launched in 1997. The nose behind this fragrance is James Krivda. Top notes are Tangerine, Marigold and Orchid; middle notes are Lily, Peony, Pineapple, Freesia, Gardenia and Osmanthus; base notes are Woody Notes, Amber and Cinnamon. PURE Alfred Sung – the name tells it all. The creator does not want to leave the nature and prepet....
Launch Year1997
ConcentrationEau de Parfum
PerfumerJames Krivda
Based on community talks
AI-Powered summary
mixed Reviews
The fragrance is predominantly described as a clean, floral scent reminiscent of fresh laundry or bar soap, appealing particularly to those who enjoy "clean girl" aesthetics. However, many reviewers noted issues with longevity and the presence of a cinnamon note that some found off-putting.
What people love
Fresh, clean scent profile with floral and soapy notesLight and inoffensive, making it suitable for everyday wearPleasant initial opening and creamy base
Common Concerns
Poor longevity; fades quickly on the skinThe cinnamon note is divisive, with some finding it unpleasantSome perceive it as generic or lacking depth
AI-generated summary based on 89 user reviews · May not reflect all opinions
Customer insights
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