L
Lu by Ludovica Di Loreto
Italy
Lú by Ludovica Di Loreto is a new Italian perfume house. Its founder, Ludovica Di Loreto, was born in 1989 and comes from a long line of Italian perfumers. After learning the craft, she changed direction and pursued fashion and style studies at University of Rome LA SAPIENZA and continued her education at London College of Fashion. On her travels through Europe, Di Loreto stopped in Stockholm—a ho...
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